President (Shacho, jp.) TV is an Internet video program which gives a glimpse into the secretive world of big bosses in Japan. This idea was the brainchild of Aoyama Planning Arts Inc.’s chairman, Akifumi Onaka. The site, in recent months, is averaging 800,000 hits.
On a regular rotation many Japanese up-and-coming managers and specialists are assigned overseas postings. Far too many of them have questionable communication skills.
If a visionary media company could put together a series of on-demand mini-training sessions online to familiarize Japanese with overseas office and private life one-point lessons in English (with Japanese subtitles), the traffic to your website would increase exponentially because targeted traffic is much easier to convert to paying clientele.
Another idea might be to approach Aoyama with the idea of producing and distributing the Japanese site’s interviews with company presidents in your native language. Many foreigners want to have hands-on understanding of what makes the Japanese business juggernaut work.
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Tags: English lessons, improve communication skills, Japanese business, Shacho TV